I don't want to be that "this would take a weekend!" guy, but 27,000 hours? There must be some hidden complexity somewhere. Excited to try out the product though, sounds like a great idea.
Impressive to put in that kind of hard work for such a long period. I'd be falling asleep at my keyboard after the first month or so.
Also, I wonder how this would stack up against the same thing done on a 'regular' schedule. Of course nobody in their right mind is going to do an 'a/b' test on something like that but it would be interesting to see if this kind of all-out effort really pays off or if there are hidden costs which make it less than what it seems.