This was never going to be a reliable way to do it. It's basically the evil bit . It only works for as long as everyone is making a good-faith effort to follow the convention. But the bad guys do not do that.
If that's the case, society will inevitably be disappointed.
There are already ten million AI image generators, the overwhelming majority of which do not watermark their outputs. Google auto-inserting them is nice, but ultimately this kind of tool to remove them will inevitably be widespread.